How She Wears it with Inii King

How She Wears It, Inii King

Co-founder and Chief Creative Officer, King & Partners

Inii King is the co-founder and Chief Creative Officer of New York–based agency King & Partners, known for its distinctive, thoughtful approach to branding and creative direction. Raised in Seoul and based in New York, she brings a refined, global perspective to her work with leading lifestyle and hospitality brands, an approach that carries into her personal style.

We visited Inii at home to talk about what inspires her, how her creative philosophy shapes the way she gets dressed, and the Sherman Field pieces she wears most often. From layered gold chains to Tahitian pearls, her jewelry reflects a timeless sensibility that moves effortlessly through every part of her day.

Inii King posing with her dog, wearing a mix of layered gold necklaces, pendants, bracelets and rings.

Before founding King & Partners with her husband Tony in 2010, Inii worked in luxury fashion and digital. Over time, the fast pace of that world led her toward work that favors timelessness and longevity rather than constant reinvention, gradually shifting their work toward strategy and brand identity for brands and products with lasting value.

Gold necklace featuring a gold keyring and figure-8 shaped links.

CONVERTIBLE COLUMN CHAIN NECKLACE

MEDIUM LINK, 25"

Gold pendant featuring a red stone and diamond accent in center.

RED CHALCEDONY

ROUND DIAMOND PENDANT

Close-up of layered gold necklaces with pearl and gemstone pendants, a gold chain bracelet, gold watch, and diamond ring styled with a pale pink blouse.

“Great things often take time for people to appreciate. In a world where everything is fighting for immediate attention, advocating for timelessness and building lasting power isn’t easy, but it’s something we really care about.”

SOUTH SEA DROP PEARL
OVAL LINK PENDANT, LARGE

Gold bracelet featuring large oval shaped links.

OVAL CHAIN BRACELET

Inii King wearing a striped vest, layered gold chains, and bracelets.

“One strength I've always had is patience, which gives me perspective over a longer span.”

BLUE CHALCEDONY ROUND
DIAMOND PENDANT

TAHITIAN DROP PEARL
DOUBLE PENDANT, MEDIUM

Close-up of Inii King in a striped vest, layered gold necklaces and pearl earrings.

Inii King walking along lush green grass.

“Trends are a necessary driver of culture and the economy, but for something to feel truly special, it needs to rise above what's trending right now and have a level of beauty and craft that's difficult to replicate.”

DIAMOND ORBIT LINK NECKLACE

Bracelet with large circle links and diamond encrusted bars.

DIAMOND ORBIT LINK BRACELET

Inii King posing next to a car, wearing a beige sweater and layered gold necklaces.

Gold necklace featuring elongated links with diamond accents.

ID TAG CHAIN NECKLACE
WITH DIAMONDS

Circle pendant with Tiger's Eye stone and diamond center.

TIGER'S EYE ROUND
DIAMOND PENDANT

Inii King sitting in a car, wearing sunglasses and gold jewelry.

“I emphasize proportion, balance, and taste. My philosophy centers around creating work that is visually compelling, culturally aware, and strategically effective.”

TIGER'S EYE ROUND
DIAMOND LOCKET

Gold necklace featuring elongated pyramid shaped links.

PYRAMID CHAIN
CONVERTIBLE NECKLACE

Close-up of Inii King's hand featuring layered gold bracelets.

“Places and people with truly original style are the best inspiration for me. I'm always looking for things that are beautiful, interesting, and rare.”

DOUBLE BOX CHAIN BRACELET

DIAMOND CHANNEL SET
BAND, MEDIUM

Vintage silver-gray Ferrari sports car parked on a gravel driveway surrounded by trees.

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How She Wears it with Inii King

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